MARKET RESEARCH BOARD
Determining the fulfilled and lacking areas of the market as well trying to identify unseen needs.
EXPLORATION OF FORM / MEDIUM
Stream of consciousness exploration of form and adapting to the limitations of the assigned medium, 80gsm printing paper. These forms were fantastical and not serious considerations for the packaging of the product, but a study of how shapes and folds can convey certain messages.
COLOR / GRAPHIC STUDIES
Exploring the use of color and pattern to illustrate an identity of the product.
WORKING DIELINE
GRAPHICS DEVELOPMENT
FORM DEVELOPMENT
CONSUMER RESEARCH
CONCLUSION